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The $MIKAMI Shockwave: 5 Explosive Ventures Of Yua Mikami (三 上 悠 亞) After Her AV Retirement

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The world of Japanese entertainment was redefined when Yua Mikami (三 上 æ‚  亞), the undisputed "Queen of AV," officially retired from the adult video industry in August 2023, marking the end of a legendary eight-year career. However, for one of Japan’s most successful celebrities, retirement was merely a strategic pivot, not a slowdown, with her post-AV career proving to be even more ambitious and financially explosive than her previous one. This article, updated for late 2025, reveals her current, multi-million dollar ventures, including her high-stakes entry into the volatile world of cryptocurrency.

The transition from a top-tier adult film actress to a successful entrepreneur, fashion icon, and crypto influencer has solidified Yua Mikami's status as a formidable businesswoman. Her ability to leverage a massive social media following—boasting millions across platforms like X and Instagram—has allowed her to build a powerful personal brand that transcends her past roles, focusing heavily on fashion, music, and digital assets.

Yua Mikami: Complete Biography and Profile

Yua Mikami, born Momona Kitō, has navigated one of the most remarkable career shifts in modern Japanese pop culture. Her journey began in the mainstream idol scene before a controversial and highly successful pivot to the adult video industry, followed by her current role as a multi-hyphenate mogul.

  • Original Name: Momona Kitō (鬼頭桃菜)
  • Professional Name: Yua Mikami (三上悠亜)
  • Date of Birth: August 16, 1993
  • Age (as of late 2025): 32 years old
  • Birthplace: Nagoya, Japan
  • Height: 161 cm (5 ft 3 in)
  • Idol Career: Second-generation member of the popular idol group SKE48 (Team E) from 2009 to 2014. She was also a member of the idol groups Ebisu Muscats (since 2015) and the K-pop group Honey Popcorn (since 2018).
  • AV Career Debut: 2015
  • AV Retirement: August 2023
  • Current Roles: Businesswoman, Fashion Designer, Brand Manager, YouTuber, Singer, and Crypto Influencer.
  • Estimated Net Worth: Reported figures vary, with some estimates placing it around $47 million, primarily driven by her business ventures.

1. The Multi-Million Dollar Fashion Empire: Miyour's

Long before her official retirement, Yua Mikami had already established her foundation in the fashion industry, proving that her career transition was planned years in advance. This move has been the most stable and lucrative pillar of her post-AV success.

A Strategic Brand Manager Role

Mikami transitioned immediately into a brand manager role, leveraging her image and massive social media reach to promote her own clothing line. This move allowed her to capitalize on her existing celebrity status while building a legitimate, mainstream business portfolio. She also models lingerie for the popular shopping site DRW, further cementing her status as a fashion icon.

The Success of Miyour's

In 2019, Yua Mikami founded her own clothing brand, Miyour's (sometimes referred to as "Your's"). The brand focuses on stylish, trend-driven apparel, quickly becoming a major success. By late 2022, her store had achieved an incredible sales record, reportedly selling 15 billion VND (approximately $600,000 USD at the time) worth of goods in a single month, demonstrating the immense purchasing power of her fanbase. The brand’s focus on high-quality, fashionable items has given her topical authority in the Japanese e-commerce and fashion space.

2. The High-Stakes Crypto Venture: The $MIKAMI Meme Coin

The most shocking and recent development in Yua Mikami's career came in early 2025 with her aggressive pivot into the cryptocurrency market, a move that captured global headlines and demonstrated her willingness to embrace cutting-edge, high-risk ventures.

Launching on the Solana Blockchain

In a major announcement, Yua Mikami revealed she would be launching her own personal meme coin, $MIKAMI, on the Solana (SOL) network. This move followed her attendance at the prestigious Consensus cryptocurrency conference in February 2025, signaling a serious commitment to the Web3 space. The coin was officially launched on May 8, 2025, amidst significant fanfare from her massive online following.

Volatile Market Performance

The launch of the $MIKAMI coin immediately became a talking point due to its extreme volatility. While the initial launch was high-profile, the coin reportedly experienced a significant and rapid drop, plummeting 85% shortly after its debut. This event highlights the high-risk nature of celebrity-backed meme coins but also underscores Mikami's powerful influence; simply by attaching her name to a digital asset, she can generate millions in market capitalization overnight, solidifying her status as a major digital influencer and a powerful figure in the new economy.

3. Sustained Idol and Music Career

Despite her focus on business, Yua Mikami has never fully abandoned her roots in the music and idol world, maintaining a presence that keeps her connected to her original fanbase.

  • K-Pop Group Honey Popcorn: She remains a member of the inactive K-pop girl group Honey Popcorn, which she helped launch in 2018. The group was notable for consisting entirely of Japanese AV actresses, bridging the gap between the two industries.
  • Ebisu Muscats: She has also been a long-time member of the AV idol group Ebisu Muscats since 2015.
  • Gaming and Media: Her celebrity status extends to the gaming world, where she has made appearances in popular video games like Yakuza 6 and Yakuza Kiwami 2, further diversifying her media portfolio and reach.

Yua Mikami’s post-AV career is a masterclass in brand management and entrepreneurial ambition. By transitioning from a controversial but highly successful career to a multi-faceted business empire encompassing fashion, music, and the cutting edge of cryptocurrency, she has proven that her influence is far more enduring than her past roles. Her continued ventures, especially in the volatile crypto space, ensure that the world will be watching her next move.

三 上 悠 亞 av
三 上 悠 亞 av

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